The Gauge™ was created to provide the media industry with a monthly analysis of television usage across key television ...

During April, streaming’s share of TV viewing in Mexico showed a slight decrease of 0.1 percentage points compared to the ...

From Tokyo to Los Angeles, baseball is becoming a vibrant example of cultural fusion from multicultural audiences, with Asian fans leading the charge.

NEW YORK – May 20, 2025 – For a third consecutive month, streaming’s share of total TV viewing reached a record high in April ...

The seventh annual report uncovers how marketers are adapting to market trends and changing technologies. New York – May 20, ...

Achieve clarity in your marketing strategy and drive impactful results by navigating chaos with data-driven insights from Nielsen’s 2025 Annual Marketing Report. Achieve clarity in your marketing ...

Obtenha clareza em sua estratégia de marketing e gere resultados impactantes navegando no caos com insights orientados por dados do Relatório Anual de Marketing 2025 da Nielsen. Obtenha clareza em sua ...

The Record provides a quarterly analysis of audio listening behaviors across the total radio universe. The charts represent ...

Extended agreement includes Local TV and OTT measurement and Digital Content Ratings ...

In today’s cutthroat marketing arena, data-driven decisions reign supreme. Enter Predictive ROI (PROI) by Nielsen – your trusted ally for optimizing campaigns and achieving marketing goals.

Nielsen data shows Australian food sector ad spend rose 6% to $414M in 2024–2025, driven by strong growth in smallgoods, snacks, and ice cream as brands ramp up media activity across digital and OOH.