In this post, we share insights from a panel discussion with CPG industry experts, Cristina Marinucci (Mondelez) and Melda ...

Thirteen years ago, a moment of frustration in a drugstore shaving aisle set something big in motion. The simple desire to ...

Medicine is an amazingly exciting field, packed with advanced clinical treatments, standard diagnostic processes and patient ...

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Gamification has significantly impacted the evolution of eWallet apps by enhancing user engagement and loyalty.

Customer Insights turns disparate customer data into the intelligence your media plans are missing, Here's how it reveals ...

Loyalty is shrinking. Consumers are more selective, more price-sensitive, and more empowered than ever. Here's how CPG ...

Amazon PPC (Pay-Per-Click) is the dominant advertising model for sellers to increase visibility on the platform, where you ...

Retaining customers is more difficult (and more critical) than ever. But retention isn’t just about getting customers to ...

Learn why grammar tools are vital in eCommerce accounting—helping bookkeepers balance clarity, tone, and financial precision.

Sectors expected to grow in 2025 include eCommerce, online education, health and wellness, and green businesses. These ...

In a world where agility matters more than ever, the right software can be the difference between scrambling and soaring.