WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...

Warner Bros. Discovery executives are reinstating the name HBO Max for the popular streaming service. It’s the fourth name ...

Warner Bros. Discovery (WBD) recently announced the streaming app Max will revert to the name HBO Max this summer. The move ...

Guess who's back? Back again? The HBO in HBO Max will return this summer, two years after Warner Bros. Discovery dropped it ...

What’s old is suddenly new again when it comes to HBO Max. Now known as Max, but initially known as HBO Max, the Warner Bros.

Warner Bros. Discovery is changing the name of its Max streaming service to HBO Max this summer. The service was formerly ...

Critics likened the flip-flop to Elon Musk’s Twitter-to-X saga, while others questioned the millions spent just to land back ...

After two years as Max, HBO Max is once again becoming HBO Max. It joins a long line of brand reversals that demonstrate the ...

Streaming platform Max is reverting to its former name, HBO Max, announced Warner Bros. Discovery. This decision aims to ...

Everything old is new again. What goes around comes around ... Casey Bloys, chairman and CEO of HBO and Max content, said at the presentation, "My team is well aware of what the HBO brand means ...

As subscribers will recall, HBO Max originally launched in May 2020 and was rebranded to Max in April 2023 after the Warner ...

Max has announced that the streaming service will revert to its old name "HBO Max." Executives say they're going for quality ...