AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Cara Pratt, long-time Kroger ad sales leader and perhaps the most recognizable name in retail media, is taking the helm as ...

The CFPB abandoned plans to introduce a new rule that would have allowed regulators to police financial data brokers under ...

The open web is dead; long live the open web. It’s healthy; it’s full of opportunity; it’s doomed; it’s a mess. Let's do some ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

At the WBD upfronts on Wednesday, Ad Sales co-presidents Ryan Gould and Bobby Voltaggio announced the launch of two new ad ...

Microsoft Invest, the one-time AppNexus DSP business, will be shuttered as of March next year, Microsoft announced on ...

Cloud-based platforms are becoming the foundation for technologies that are increasingly integral to how digital advertising ...

Health care marketers are playing what feels like a constant game of digital Whac-A-Mole, from dealing with ongoing signal ...

Marketing On Autopilot Companies that build AI-powered marketing software have been framing the technology as a friendly ...