Warner Bros. Discovery (WBD) recently announced the streaming app Max will revert to the name HBO Max this summer. The move ...

HBO host John Oliver is just as confounded as everyone else about Warner Bros. Discovery's decision to revert the name of Max ...

Warner Bros. Discovery executives are reinstating the name HBO Max for the popular streaming service. It’s the fourth name ...

After two years as Max, HBO Max is once again becoming HBO Max. It joins a long line of brand reversals that demonstrate the ...

John Oliver didn’t disappoint his corporate overlords Sunday night by addressing the recent HBO Max name reversal — the ...

We’re not quite there yet, but it sure feels imminent.

Corporate rebrands are notoriously fraught. Few companies dare to reverse their public course but Warner Bros. Discovery did exactly that. After consigning its streaming service HBO Max to the dustbin ...

Warner Bros. Discovery’s decision to revive the HBO Max brand marks a strategic recalibration toward premium storytelling and ...

In classic HBO fashion, the drama wasn’t just on-screen. Last week, Warner Bros. Discovery reversed course on its streaming ...

Six months after Warner Bros. Discovery surprisingly 'canceled' the beloved and long-running children's show Sesame Street, ...

Los Angeles may get another shot. The two-season series, which originally aired on HBO Max, will now air on OWN. Blavity ...

Declines forecast for Warner Bros. Discovery's linear TV business led S&P Global Ratings to cut the media company's credit ...